INSTANT FOCUS, IN A POUCH

TAKE BACK CONTROL OF YOUR FOCUS AND YOUR ENERGY

Try Focus

Sharp focus in minutes. No nicotine, no caffeine, no crash.

ONE SYSTEM. ALL DAY LONG.

YOUR DAY WITH MAX

Two pouches. Morning to night. Every moment optimized.

  • WAKE UP
    MAX ENERGY

    MAX ENERGY

    Swap your coffee for a pouch of clean energy. Zero calories, zero sugar, zero nicotine spike: just sharp, powerful energy to kick off your day.

    Try Energy
  • CONCENTRATION
    MAX FOCUS

    MAX FOCUS

    When your day calls for precision (deep work, training, a big meeting), pop in a Focus pouch: a sharp mind, without the jitters.

    Try Focus
  • ALL DAY
    FOCUS + ENERGY

    FOCUS + ENERGY

    Energy to get going, Focus to keep going. Mix all 6 flavors: 15% off 3+ cans, up to 25% off 9+.

    Build my mix

FUELING THE BEST AT:

ARES FC Company Olympique Lyonnais ESSEC Company Ardian Crédit Agricole Decathlon Société Générale Meta ARES FC Company Olympique Lyonnais ESSEC Company Ardian Crédit Agricole Decathlon Société Générale Meta ARES FC Company Olympique Lyonnais ESSEC Company Ardian Crédit Agricole Decathlon Société Générale Meta ARES FC Company Olympique Lyonnais ESSEC Company Ardian Crédit Agricole Decathlon Société Générale Meta

POUCHES HAVE CHANGED

Welcome to the future of the pouch. MAX pouches combine natural nootropics, adaptogens and vitamins studied by science, working in synergy to boost your energy and your focus.

  • Powerful nootropics
  • Zero nicotine
  • Natural adaptogens
  • Vitamin-enriched
Explore the line

POUCHES
WITHOUT COMPROMISE.

Sharp focus and clean energy, without the rest. We're not telling you to quit nicotine, but it's addictive, it reduces blood flow and it isn't made for performance. Why compromise?

Shop now

THE CHOICE OF THE TOP 1%

Athletes, founders, engineers and students, in France and all over the world.

  • Wael Koubrously

    Wael Koubrously

    Athlete, Olympic swimmer

    Focus

    Energy

    “Two training sessions a day, plus travel. Sometimes I need a kick. That's why I take MAX.”

  • Samer Koujuk

    Samer Koujuk

    TEDx speaker, UN representative

    Focus

    “Nicotine was wrecking my sleep, killing my focus and draining all my energy. So I switched to MAX.”

  • Hector Sohier

    Hector Sohier

    Co-founder, Initial Group

    Focus

    “I was drinking 2 or 3 Red Bulls a day for years and MAX really helped me, it changed my life. Not one energy slump since, it's a big energy boost without the crash”

  • Emmanuel Pampi

    Emmanuel Pampi

    Defender, Olympique Lyonnais

    Focus

    Energy

    “Training in the morning, solo session in the afternoon. MAX is always in my bag: no drink cans to lug around, no sugar.”

  • Simon Serp

    Simon Serp

    Fitness Director, Rafa Nadal Academy

    Energy

    “I tried to quit Zyn three times and failed. With these pouches, I was able to cut down gradually without losing my mind. A great kick and really awesome flavors!”

  • Artur Afonso

    Artur Afonso

    Finance Analyst, Ardian

    Focus

    “Half days in Excel without looking up. I was at four or five coffees, I dropped them. I tried MAX pouches and I've felt much better since.”

  • Milo Meynen

    Milo Meynen

    Banker, Société Générale

    Focus

    “MAX is honestly a must-have: I use it every day after lunch and my 2 to 5 p.m. slump is completely gone! I used to rely on coffee, but it kept me up until 2 a.m.”

WHAT THEY'RE SAYING

4.9
500+
  • It works even better than I hoped. I'll definitely order again! Plus it feels fresh in your mouth and all. Really nice.

    Lucas M.
    Focus
    Ice Mint
  • Great taste! You really feel a little boost and better focus as soon as you take one

    Maxime G.
    Focus
    Peach
  • The perfect balance between taste and energy.

    Antoine F.
    Focus
    Red Berries
  • Insane for studying or getting through class! And at the gym, it's perfect for locking in mentally before a big set.

    Quentin M.
    Energy
    Blueberry
  • It really works, and zero weird feeling when it wears off.

    Nasser K.
    Focus
    Red Berries
  • I was drinking three coffees a day to get through work, but I was sleeping terribly. With these pouches, I get a real clean boost to finish my day without the jitters or a crash afterward

    Romain V
    Energy
    Sweet Mint
  • Super handy when you're on the road or traveling and can't stop for a coffee. It kicks in fast and fades smoothly, zero weird feeling.

    Hugo P.
    Energy
    Red Berries
  • I needed to keep the habit and the feeling under my lip, without the nicotine. Honestly blown away: it really helps get past the cravings, and it gives you a good kick too.

    Pauline R.
    Energy
    Red Berries

IN PRACTICE

  1. 1 to 2 pouches a day.
  2. Kicks in within 5 to 10 minutes.
  3. Lasts 1 to 2 hours.

IMMEDIATE EFFECTS

A sharp, powerful boost to your focus and energy within the first 10 minutes: Enfinity® PX paraxanthine and Alpha-GPC work in synergy to turn scattered thoughts into laser focus.

QUESTIONS

GOT QUESTIONS?

We've got answers.

All questions

What are MAX FOCUS pouches?

Nootropic pouches with no nicotine, no tobacco and no caffeine, made to tuck under your lip. Each pouch packs 6 active ingredients: paraxanthine (Enfinity® PX) 50 mg, L‑theanine 50 mg, Alpha-GPC 50 mg, Panax ginseng extract 25 mg, vitamin B6 0.7 mg and vitamin B12 1.25 µg. No capsule, no drink.

What will I feel?

FOCUS is built for sharp focus without the jitters: paraxanthine, L‑theanine for calm energy, Alpha-GPC and Panax ginseng. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function. The active ingredients are released gradually while the pouch is in.

Is there nicotine or caffeine in it?

No. Zero nicotine, zero tobacco, zero caffeine. Instead of caffeine, FOCUS uses Enfinity® paraxanthine, a natural metabolite of caffeine: focus and alertness, with less risk of jitters or disrupted sleep. It also clears your body faster than caffeine.

Why does it tingle a little?

That's normal: the tingle means the active ingredients are starting to release. It fades within a few minutes.