Nootropics studied by science, for a clear head

What the research says

  • 80 %

    of caffeine becomes paraxanthine in your body*. It's the active ingredient in MAX FOCUS.

  • 100+

    published studies on the active ingredients in our two formulas.

  • 0

    nicotine, tobacco, sugar or calories, in FOCUS and in ENERGY alike.

*Lelo A. et al., British Journal of Clinical Pharmacology, 1986: about 80% of caffeine is metabolized into paraxanthine. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function.

Two short formulas, built on active ingredients studied in published trials, in a format made to work fast: the pouch under your lip.

The studies and figures we cite, sourced and dated: caffeine, energy, sleep: the key figures. Claims compliant with Regulation (EU) No 432/2012.

INSIDE A FOCUS POUCH

Six active ingredients, dosed to the milligram, no caffeine. Here's what's in every FOCUS pouch, and why.

  • Nicotine-free
  • Tobacco-free
  • Paraxanthine + L-theanine
  • Vitamins B6 and B12
  • Paraxanthine

    PARAXANTHINE

    ENFINITY® PXSHARP FOCUSNO JITTERS

    50 mg of Enfinity® PX paraxanthine per FOCUS pouch. Clinically proven to improve cognition and productivity, with fewer side effects and a half-life 25% shorter than caffeine.

  • Alpha-GPC

    ALPHA-GPC

    CHOLINEMENTAL PROCESSING

    50 mg of Alpha-GPC per FOCUS pouch. It supports acetylcholine synthesis to optimize memory, synaptic plasticity and mental processing.

  • Racines de ginseng

    PANAX GINSENG

    ROOT EXTRACTCREATIVITY

    25 mg of Panax ginseng root extract per FOCUS pouch. Its bioactive ginsenosides regulate neuroinflammation and oxidative stress: adaptogenic support.

  • Feuilles de thé vert

    L-THEANINE

    AMINO ACIDTEA

    50 mg of L-theanine per FOCUS pouch. It promotes alpha waves and balances GABA and glutamate: calm focus, no drowsiness.

  • Vitamine B6

    VITAMIN B6

    FATIGUENERVOUS SYSTEM

    0.7 mg of vitamin B6 per FOCUS pouch. It supports mental function and mood, and helps your body turn calories into usable energy.

  • Vitamine B12

    VITAMIN B12

    FATIGUEPSYCHOLOGICAL

    1.25 µg of vitamin B12 per FOCUS pouch. A key nutrient in producing mood neurotransmitters like dopamine and serotonin.

  • THE POUCH

    20 PER CANNICOTINE-FREE

    A white pouch that tucks under your lip. The lid holds your used pouches.

INSIDE AN ENERGY POUCH

Caffeine, smoothed out by L-theanine and rounded out by B vitamins. Here's what's in every ENERGY pouch.

  • Caffeine + L-theanine
  • Vitamins B3, B6 and B12
  • Grains de café

    CAFFEINE

    ALERTNESSCONCENTRATION

    180 mg of caffeine per ENERGY pouch. It contributes to increased alertness and improved concentration.

  • Feuilles de thé vert

    L-THEANINE

    AMINO ACIDTEA

    L-theanine in every ENERGY pouch. Paired with caffeine, it smooths out the energy: fewer jitters, no crash.

  • Vitamine B3

    VITAMIN B3

    NIACINNAD+ PRECURSOR

    Vitamin B3 (niacin) in every ENERGY pouch. It helps convert food into cellular energy and supports the brain and circulation.

  • Vitamine B6

    VITAMIN B6

    FATIGUENERVOUS SYSTEM

    Vitamin B6 in every ENERGY pouch. It supports mental function and mood, and helps your body turn calories into usable energy.

  • Vitamine B12

    VITAMIN B12

    FATIGUEPSYCHOLOGICAL

    Vitamin B12 in every ENERGY pouch. A key nutrient in producing mood neurotransmitters like dopamine and serotonin.

QUESTIONS

GOT QUESTIONS?

Our answers are backed by research.

All questions

What are MAX FOCUS pouches?

Nootropic pouches with no nicotine, no tobacco and no caffeine, made to tuck under your lip. Each pouch packs 6 active ingredients: paraxanthine (Enfinity® PX) 50 mg, L‑theanine 50 mg, Alpha-GPC 50 mg, Panax ginseng extract 25 mg, vitamin B6 0.7 mg and vitamin B12 1.25 µg. No capsule, no drink.

What will I feel?

FOCUS is built for sharp focus without the jitters: paraxanthine, L‑theanine for calm energy, Alpha-GPC and Panax ginseng. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function. The active ingredients are released gradually while the pouch is in.

Is there nicotine or caffeine in it?

No. Zero nicotine, zero tobacco, zero caffeine. Instead of caffeine, FOCUS uses Enfinity® paraxanthine, a natural metabolite of caffeine: focus and alertness, with less risk of jitters or disrupted sleep. It also clears your body faster than caffeine.

Why does it tingle a little?

That's normal: the tingle means the active ingredients are starting to release. It fades within a few minutes.

How many FOCUS pouches a day?

2 pouches a day at most. One pouch at a time. FOCUS contains no caffeine. Taking ENERGY the same day too? The caffeine only comes from ENERGY: 2 ENERGY pouches a day at most, and count coffee, tea and other drinks too.

What FOCUS flavors are there?

Ice Mint, Red Berries and Citrus.

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