Nootropics studied by science, for a clear head
What the research says
- 80 %
of caffeine becomes paraxanthine in your body*. It's the active ingredient in MAX FOCUS.
- 100+
published studies on the active ingredients in our two formulas.
- 0
nicotine, tobacco, sugar or calories, in FOCUS and in ENERGY alike.
*Lelo A. et al., British Journal of Clinical Pharmacology, 1986: about 80% of caffeine is metabolized into paraxanthine. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function.
Science in a pouch
Fast, clean effects, with short formulas built on studied nootropics. One pouch under your lip: the active ingredients release within the first few minutes.
- Zero nicotine
- Patented Enfinity® ingredient
- Natural nootropics
- Vitamin-enriched
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MAX FOCUS
The no-compromise focus pouch. 6 active ingredients picked for sharp, intense focus, with no nicotine and no caffeine: paraxanthine (Enfinity® PX), L‑theanine, Alpha-GPC, Panax ginseng, vitamins B6 and B12.
-
New

MAX ENERGY
The nicotine-free energy pouch, for instant energy: caffeine, plus L‑theanine and vitamins B3, B6 and B12 to smooth out the jitters and the crash. Zero sugar, zero calories.
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Focus + Energy
Mix all 6 FOCUS and ENERGY flavors in the same cart, from 3 cans. The more you get, the bigger the discount.
Two short formulas, built on active ingredients studied in published trials, in a format made to work fast: the pouch under your lip.
The studies and figures we cite, sourced and dated: caffeine, energy, sleep: the key figures. Claims compliant with Regulation (EU) No 432/2012.
INSIDE A FOCUS POUCH
Six active ingredients, dosed to the milligram, no caffeine. Here's what's in every FOCUS pouch, and why.
- Nicotine-free
- Tobacco-free
- Paraxanthine + L-theanine
- Vitamins B6 and B12

PARAXANTHINE
50 mg of Enfinity® PX paraxanthine per FOCUS pouch. Clinically proven to improve cognition and productivity, with fewer side effects and a half-life 25% shorter than caffeine.

ALPHA-GPC
50 mg of Alpha-GPC per FOCUS pouch. It supports acetylcholine synthesis to optimize memory, synaptic plasticity and mental processing.

PANAX GINSENG
25 mg of Panax ginseng root extract per FOCUS pouch. Its bioactive ginsenosides regulate neuroinflammation and oxidative stress: adaptogenic support.

L-THEANINE
50 mg of L-theanine per FOCUS pouch. It promotes alpha waves and balances GABA and glutamate: calm focus, no drowsiness.

VITAMIN B6
0.7 mg of vitamin B6 per FOCUS pouch. It supports mental function and mood, and helps your body turn calories into usable energy.

VITAMIN B12
1.25 µg of vitamin B12 per FOCUS pouch. A key nutrient in producing mood neurotransmitters like dopamine and serotonin.

THE POUCH
A white pouch that tucks under your lip. The lid holds your used pouches.
INSIDE AN ENERGY POUCH
Caffeine, smoothed out by L-theanine and rounded out by B vitamins. Here's what's in every ENERGY pouch.
- Caffeine + L-theanine
- Vitamins B3, B6 and B12

CAFFEINE
180 mg of caffeine per ENERGY pouch. It contributes to increased alertness and improved concentration.

L-THEANINE
L-theanine in every ENERGY pouch. Paired with caffeine, it smooths out the energy: fewer jitters, no crash.

VITAMIN B3
Vitamin B3 (niacin) in every ENERGY pouch. It helps convert food into cellular energy and supports the brain and circulation.

VITAMIN B6
Vitamin B6 in every ENERGY pouch. It supports mental function and mood, and helps your body turn calories into usable energy.

VITAMIN B12
Vitamin B12 in every ENERGY pouch. A key nutrient in producing mood neurotransmitters like dopamine and serotonin.
What are MAX FOCUS pouches?
Nootropic pouches with no nicotine, no tobacco and no caffeine, made to tuck under your lip. Each pouch packs 6 active ingredients: paraxanthine (Enfinity® PX) 50 mg, L‑theanine 50 mg, Alpha-GPC 50 mg, Panax ginseng extract 25 mg, vitamin B6 0.7 mg and vitamin B12 1.25 µg. No capsule, no drink.
What will I feel?
FOCUS is built for sharp focus without the jitters: paraxanthine, L‑theanine for calm energy, Alpha-GPC and Panax ginseng. Vitamins B6 and B12 contribute to reducing fatigue and to normal psychological function. The active ingredients are released gradually while the pouch is in.
Is there nicotine or caffeine in it?
No. Zero nicotine, zero tobacco, zero caffeine. Instead of caffeine, FOCUS uses Enfinity® paraxanthine, a natural metabolite of caffeine: focus and alertness, with less risk of jitters or disrupted sleep. It also clears your body faster than caffeine.
Why does it tingle a little?
That's normal: the tingle means the active ingredients are starting to release. It fades within a few minutes.
How many FOCUS pouches a day?
2 pouches a day at most. One pouch at a time. FOCUS contains no caffeine. Taking ENERGY the same day too? The caffeine only comes from ENERGY: 2 ENERGY pouches a day at most, and count coffee, tea and other drinks too.
What FOCUS flavors are there?
Ice Mint, Red Berries and Citrus.
What are MAX ENERGY pouches?
Pouches with no nicotine and no tobacco: 180 mg of caffeine, L‑theanine, vitamin B3 and vitamins B6 and B12. Zero sugar, zero calories. Caffeine contributes to increased alertness and improved concentration. Vitamins B6 and B12 contribute to reducing fatigue and to normal energy metabolism.
How does it work?
Place a pouch under your upper lip. Your saliva releases the active ingredients, and a light tingle kicks in within a few minutes. The energy rises faster than with a capsule or a drink, and the L‑theanine paired with the caffeine makes it smoother. Keep it in for 20 to 40 minutes, then toss it in the lid compartment.
Is there nicotine in ENERGY?
No. Zero nicotine and zero tobacco: the formula is built on caffeine, L‑theanine and vitamins B3, B6 and B12.
Who is it for?
For adults who want energy without a soda can or a coffee cup, at the office or at the gym. Not recommended for children or for pregnant or breastfeeding women.
How many ENERGY pouches a day?
2 pouches a day at most, which is 360 mg of caffeine. One pouch at a time. Count the caffeine from coffee, tea and other drinks too. Taking FOCUS the same day too? FOCUS contains no caffeine: it only comes from ENERGY.
What ENERGY flavors are there?
Sweet Mint, Peach and Blueberry.
Are MAX pouches safe?
The active ingredients in FOCUS and ENERGY have been the subject of published studies. MAX pouches contain no nicotine and no tobacco. For adults only. Ask your doctor before you start if you're pregnant, breastfeeding, taking medication or have a health condition.
Do MAX pouches contain nicotine or tobacco?
No. Zero nicotine, zero tobacco, and no tobacco-derived ingredients. Zero sugar too.
Who should not use it?
Not recommended for children or for pregnant or breastfeeding women.
How do I use it?
Place a pouch under your upper lip. Keep it in for 20 to 40 minutes. Then toss it in the lid compartment.
Can I mix flavors?
Yes. Mix all 6 flavors, Focus and Energy, in the same cart: 15% off 3+ cans, 20% off 6+, 25% off 9+.
How much is shipping?
Free shipping from 5 cans. Below that, the rate is shown at checkout.
Do you ship to the US?
Not yet. US shipping opens soon.
What is a food supplement?
It's a food product sold in measured doses, defined by Directive 2002/46/EC and, in France, by Decree No. 2006-352.
A food supplement does not replace a varied, balanced diet or a healthy lifestyle.
SWITCH TO MAX 15% OFF 3+ CANS
Focus or Energy, your pick · 6 flavors · free shipping from 5 cans










